Reflexis Systems and RBM Technologies Partner to Help Retailers Better Execute Store-Level Merchandising Strategy
Companies will combine Reflexis real-time store execution/workforce management and RBM Technologies visual merchandising management solutions to enable better store-level execution of planogram, localized assortment, and retail plans
New York City (NRF Convention & Expo, Booth #1628) — Reflexis Systems, Inc. and RBM Technologies today announced a partnership to combine the two companies’ respective products and enable retailers to better plan and execute their merchandising, localized assortment, and retail strategies in their stores. RBM’s visual merchandising solutions will be integrated with Reflexis StorePulse® real-time execution and Reflexis Task Manager™ solutions, providing a comprehensive platform for retailers to ensure consistent execution of their merchandising and other customer-facing plans.
“Many retailers still attempt to manage their in-store merchandising campaigns and measure execution using spreadsheets and other outdated tools, resulting in inconsistent execution and poor visibility into compliance levels of their corporate plans,” said Dan Wittner, executive vice president and chief operating officer at RBM Technologies. “RBM’s solutions provide detailed planning tools and real-time visibility into completion levels to ensure customers walking into their stores, regardless of location or format, see the right merchandise and messaging.”
“In today’s environment of increased competition and highly knowledgeable and demanding shoppers, retailers must ensure their merchandising, labor operations, and customer engagement plans are executed consistently in all stores,” said Murtaza Ghadyali, Senior Vice President of Product Management for Reflexis. “By incorporating RBM’s solutions into the Reflexis Retail Execution Management platform, our two companies provide a comprehensive solution for efficient, granular planning, streamlined communication, and the ability to institute rapid best-practice response to real-time metrics and alerts.”
Visit Reflexis and RBM Technologies at the Reflexis Booth (#1628) at Retail’s BIG Show, the 103rd Annual NRF Convention & Expo, January 13-14, 2014 (Jacob K. Javits Convention Center).
About RBM Technologies
RBM Technologies provides the only retail communications platform that ensures store compliance with fixture-based planograms and localized execution. The company’s Web-based visual merchandising management solution cuts the cost of in-store merchandising and promotions and drives revenue with localized campaign planning and compliance reporting for some of the world’s largest brands, including AT&T, Verizon, Capital One, BMO/Harris Bank, T-Mobile, O2 and Rogers. Founded in 2000 and headquartered in Cambridge, Mass., RBM is led by a team of retail and technology visionaries who have redefined the concept of visual merchandising management through a unique set of solutions and services. For more information about RBM Technologies visit www.rbmtechnologies.com, call (800) 532-2468 or email firstname.lastname@example.org.
About Reflexis Systems, Inc.
Reflexis is the pioneer in real-time store execution and workforce management solutions that enable retailers to execute their customer engagement strategy flawlessly and uncover profit. The Reflexis platform of real-time store execution, task management, KPI/compliance, time and attendance, and labor scheduling (including budgeting, forecasting, and employee self-service) enables retailers to align store labor/activities to corporate goals and institutionalize best-practice response to real-time metrics and alerts.
For the past 12 years, more than 180 of the world’s best retailers in multiple vertical categories have reported dramatic improvements in store-level compliance with corporate strategies; higher productivity of corporate, field, and store employees; and increased revenue and profitability after implementing Reflexis workforce management solutions. Reflexis StorePulse® (patent pending) synchronizes store-level activities with real-time KPIs, alerts, and customer demand. Stores can systemically execute best practices to provide a greater quality of customer engagement, leading to higher revenues.
Reflexis Systems, Inc. is privately held and headquartered in Dedham, Massachusetts and has offices in Atlanta, London, and India. For more information, visit reflexisnew.wpengine.com. Follow Reflexis on LinkedIn, Facebook, Twitter, YouTube, Google+, and Instagram: LinkedIn | Facebook | Twitter | YouTube | Google+ | Instagram
Reflexis Systems, Inc.
David L. Andrews, (781) 493-3351
Director of Marketing Communications
OP Choudhary, 44 (0) 1256 857310
Head of Operations, Europe
Keri Bertolino, (617) 986-5007
fama PR for RBM Technologies