How Shoe Sensation Hit Its Stride with Real-Time Task Management: Top Takeaways

Recently, RIS News held a webinar discussion between Reflexis and Shoe Sensation that explored how retailers today are improving their store operations by streamlining communication and improving task management during the pandemic. This conversation looked at how Shoe Sensation is using real-time task management solutions to not only simplify everyday processes, but also implement operational changes in response to COVID-19.

Here are the top takeaways from this excellent discussion:

1. Centralizing Communication Helps Frontline Associates Manage Workload

Prior to implementing Reflexis real-time task management, Shoe Sensation experienced numerous communication challenges:

• Stores didn’t have a cap on the number of projects allocated to them
• Lack of project prioritization made it difficult for front-line associates to know what to do
• There was no unified gatekeeping process across the organization

During the webinar, Dave Schoengart, CEO of Shoe Sensation, discussed how real-time task management solved these problems by centralizing communication and providing frontline associates with an easier way to manage their workload. Since associates could see all communication, policies, and procedures in one central location, they had the ability to plan ahead and complete projects more efficiently and effectively. The quick communication enabled by real-time task management also provided store managers at Shoe Sensation with tools to look ahead and plan team schedules according to upcoming tasks and projects.

“Utilizing Task Management allowed us to have a 15% increase on our conversion rate. That’s money in the bank. We had an 8% increase in ticket size,” said Schoengart. “We also had much better selling KPIs. Our multiple pairs increased by 18% and overall units per transaction increase by 7%. So, we achieved the goals that were set in front of us even in a year that was so difficult with the pandemic.”

2. Streamlined Task Management Simplifies Rollout of New COVID-19 Procedures

From cleaning procedures to new curbside pickup processes, there were thousands of new tasks for store associates at Shoe Sensation to complete during the COVID-19 pandemic. In order to stay in compliance with state mandates, federal health requirements, and CDC guidelines, they needed strategies to keep up with an ever-increasing workload.

Real-time task management was critical for ensuring that tasks related to new COVID-19 procedures were executed correctly and on time. During the webinar, Schoengart discussed how real-time task management helped numerous store managers manage and plan for these new processes. Since they had daily cleaning checklists, they were able to effectively carry out COVID-19 cleaning processes and could properly delegate responsibilities to frontline associates. Corporate office and field leaders also had visibility into task execution and could request pictures of completed tasks, so they could verify that these important procedures had been executed effectively.

For more insight into how you can streamline communication and task management during the COVID-19 pandemic, contact us at marketing@reflexisinc.com and we’ll set up time to chat.