Cultivating a Powerful and Effective Retail Experience

It’s essential today to focus on providing a convenient and comfortable retail experience for your customers. So many retail customers are moving away from in-store shopping and instead shopping online, as evidenced by the increasing percentage of retail sales coming from e-commerce. The way customers shop at stores has irreversibly changed, trending towards contactless pickup or buy-online pick-up in store (BOPIS).

So retailers need to meet customers where they’re at by improving curbside pickup and BOPIS operations, and by ensuring that safety procedures are executed flawlessly in stores. Retail execution solutions are key to these efforts. With real-time task management and intelligent workforce management, retailers can ensure that frontline associates are consistently able to complete high priority activities, whether it’s fulfilling a curbside pickup order or refilling hand sanitizer stations.

Finding a software vendor that is able to deliver on its promises is critical to effectively executing key safety and customer experience initiatives. Reflexis has spent over $200 million in R&D to help retailers create outstanding customer experiences by simplifying store execution, streamlining communication, and optimizing labor spend. In the 2021 RIS Software LeaderBoard which evaluated more than 50 software vendors, Reflexis shined in categories related to customer satisfaction, innovation, and performance:

#3 – Top Vendors in Overall Customer Satisfaction (a combination of the 10 categories below)

#2 – Leaders in Technology Innovation

#2 – Leaders in Ease of Administration (and Maintenance)

#2 – Leaders in Ease of Installation & Integration

#3 – Leaders in Total Cost of Operation

#3 – Leaders in Quality of Service

#3 – Leaders in Quality of Support

#4 – Leaders in Software Reliability

#4 – Leaders in Return on Investment

#4 – Leaders in Recommendation (how likely retailers are to recommend the solution to peers)

#4 – Leaders in Overall Performance (a measure of ease of use, speed, and convenience)

All these top level rankings don’t only point towards a retail execution platform that empowers your store operations teams to deliver a great customer experience, but also improves how your frontline associates work in stores. If the platform is easy to use, then it will have high adoption, and you’ll see increases in employee engagement and morale. If the platform is AI-enabled and highly innovative, then your frontline associates will have the most up-to-date and accurate information available on easy-to-use UIs to help them properly execute essential tasks.

With the retail environment continuing to rapidly change, focusing on the customer experience is more important than ever before. A retail execution platform that is easy-to-use, AI-powered, and proven to deliver high ROI is critical to creating a safe and effective experience for your frontline associates and your customers.

For more insight into how you can improve your retail customer experience by leveraging the world’s #1 ranked Retail Workforce Management and Task Management software, schedule a meeting with Reflexis at the virtual NRF 2021 event today.