NORWOOD, Mass.--(BUSINESS WIRE)--Feb. 14, 2006 - Reflexis Systems, the pioneer and leader in Store Execution Management announced that Food Lion LLC has selected its Store Execution Management solution to streamline workflow & workload to ensure profitable store execution compliance. After a detailed analysis of competing vendors Food Lion chose the Reflexis Suite of applications.

Doug Miller, director of store systems for Food Lion LLC said "Reflexis' reference customers were enthusiastic about the product's benefits, company's product strategy and continued commitment to their customers' business. We were very impressed with their ability to clearly demonstrate how their technology offering has profitably enhanced execution at their customers. We are excited to be working with them."

"Streamlining Retail workflow will minimize the volume of inefficient email and help our 73,000 associates focus on doing the right thing at the right time. We see the Reflexis product as a key enabler of the company's commitment to executional excellence," said Mark Messier, vice president of retail services, Food Lion.

"Food Lion is yet another great name to join our customer base. We are delighted to have won their trust and look forward to deploying our solution rapidly to drive significant operational improvements," said L V Prasad, SVP of Sales & Marketing of Reflexis Systems.